Important dates

1.9.2017 - 31.8.2018 - Schedule - Winter Term 2018/2019

3.9.2018 - 7.9.2018 - Block Seminar 2018/2019

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Summer term 2013/14

ABB Recruitment campaign focused on university graduates
A. T. Kearney eBusiness Strategies for Czech Telco Operators
Google Online Marketing Champions: How to identify, attract and develop talent for the internet
Hilti How to attract small customers to Hilti
Indesit Launch of SDA (small domestic appliances) in the Czech Republic and Slovakia
L´Oréal How can L’Oreal recruit new consumers from Generation Y, which brands, communication channels can be the most appealing for the 20-35 and what is the buying and loyalty potential of this group
McKinsey & Company “Discovering Hands” – Delivering accessible prevention of breast cancer by employing visually impaired women
Plzeňský Prazdroj How to turn Frisco into a party drink
Plzeňský Prazdroj How can we make shopping for beer in a supermarket easier and more interesting?
ŠKODA AUTO Corporate foundations – pros and cons
Unibail-Rodamco How to implement a differentiating dining offer in a shopping centre? Case study will be based on extension of Centrum Černý Most’s dining plaza.
Vodafone Hardware and software as a service – opportunity for Telecommunication Company